Notice of Data Security Incident
Olympia, WA (August 12, 2025): True Smile Dental, formerly known as South Sound Family Dental & Dentures, is committed to protecting the privacy and security of the personal information True Smile Dental maintains. True Smile Dental is making individuals aware of a privacy incident that impacted a limited number of documents maintained by True Smile Dental that were acquired in an unauthorized fashion. Upon detecting this incident, True Smile Dental immediately launched a thorough investigation. This investigation determined a limited number of individuals were affected by this incident. True Smile Dental is making potentially affected individuals aware of the incident and steps that impacted individuals can take to best protect their personal information, should they feel it appropriate to do so.
What Happened? Recently, True Smile Dental discovered that on or around May 6, 2025, a limited number of documents maintained by True Smile Dental were acquired in an unauthorized fashion. Upon learning of the issue, True Smile Dental commenced a prompt and thorough investigation. True Smile Dental also notified law enforcement of this incident. Upon completion of the investigation, on or about July 28, 2025, True Smile Dental determined that the impacted documents contain personal information pertaining to a limited number of individuals. True Smile Dental will be providing notice of the incident to the individuals whose personal information was potentially impacted.
What Information Was Involved? The information involved in this incident includes first and last names, dates of birth, individual health insurance and benefits information, and financial account information. The types of impacted information varied by individual.
What We Are Doing. True Smile Dental values your privacy and deeply regrets that this incident has occurred. True Smile Dental is committed to maintaining the privacy of personal information in our possession and have taken many precautions to safeguard it. True Smile Dental continually evaluates and modifies its practices and internal controls to enhance the security and privacy of personal information it maintains and will continue to do so in light of this incident.
How will Individuals Know if They are Affected by this Incident? True Smile Dental is providing notice to individuals whose information was determined to be affected by this incident, in accordance with True Smile Dental’s legal obligations and to the extent True Smile Dental has valid mailing addresses for the individuals. If an individual does not receive a letter but would like to know if they are potentially affected, they may call the call center True Smile Dental has established to respond to inquiries about this matter at 833-594-5299.
For More Information. If any individual has any questions regarding this incident, please call the dedicated and confidential toll-free response line at 833-594-5299. This response line is staffed with professionals familiar with this incident and knowledgeable on what impacted individuals can do to protect against potential misuse of their information. The response line is available Monday through Friday, 9:00 a.m. to 9:00 p.m. Eastern Time, excluding holidays.
What You Can Do. True Smile Dental encourages individuals to remain vigilant against incidents of identity theft and fraud by reviewing their account statements, explanation of benefits forms, and monitoring their free credit reports for suspicious activity and to detect errors. Under U.S. law, individuals are entitled to one free credit report annually from each of the three major credit reporting bureaus. To order a free credit report, visit www.annualcreditreport.com or call, toll-free, 1-877-322-8228. Individuals may also contact the three major credit bureaus directly to request a free copy of their credit report, place a fraud alert, or a security freeze. Contact information for the credit bureaus is provided below.
— OTHER IMPORTANT INFORMATION —
1. Placing a Fraud Alert on Your Credit File.
We recommend that you place an initial one-year “Fraud Alert” on your credit files, at no charge. A fraud alert tells creditors to contact you personally before they open any new accounts. To place a fraud alert, call any one of the three major credit bureaus at the numbers listed below. As soon as one credit bureau confirms your fraud alert, they will notify the others.
Equifax
P.O. Box 105069
Atlanta, GA 30348-5069
https://www.equifax.com/personal/credit-report-services/credit-fraud-alerts/
(800) 525-6285
Experian
P.O. Box 9554
Allen, TX 75013
https://www.experian.com/fraud/center.html
(888) 397-3742
TransUnion
Fraud Victim Assistance Department
P.O. Box 2000
Chester, PA 19016-2000
https://www.transunion.com/fraud-alerts
(800) 680-7289
2. Consider Placing a Security Freeze on Your Credit File.
If you are very concerned about becoming a victim of fraud or identity theft, you may request a “Security Freeze” be placed on your credit file, at no charge. A security freeze prohibits, with certain specific exceptions, the consumer reporting agencies from releasing your credit report or any information from it without your express authorization. You may place a security freeze on your credit report by contacting all three nationwide credit reporting companies at the numbers below and following the stated directions or by sending a request in writing, by mail, to all three credit reporting companies:
Equifax Security Freeze
P.O. Box 105788
Atlanta, GA 30348-5788
https://www.equifax.com/personal/credit-report-services/credit-freeze/
(888)-298-0045
Experian Security Freeze
P.O. Box 9554
Allen, TX 75013
http://experian.com/freeze
(888) 397-3742
TransUnion Security Freeze
P.O. Box 160
Woodlyn, PA 19094
https://www.transunion.com/credit-freeze
(888) 909-8872
In order to place the security freeze, you’ll need to supply your name, address, date of birth, Social Security number and other personal information. After receiving your freeze request, each credit reporting company will send you a confirmation letter containing a unique PIN (personal identification number) or password. Keep the PIN or password in a safe place. You will need it if you choose to lift the freeze.
If your personal information has been used to file a false tax return, to open an account or to attempt to open an account in your name or to commit fraud or other crimes against you, you may file a police report in the city in which you currently reside.
3. Obtaining a Free Credit Report.
Under federal law, you are entitled to one free credit report every 12 months from each of the above three major nationwide credit reporting companies. Call 1-877-322-8228 or request your free credit reports online at www.annualcreditreport.com. Once you receive your credit reports, review them for discrepancies. Identify any accounts you did not open or inquiries from creditors that you did not authorize. Verify all information is correct. If you have questions or notice incorrect information, contact the credit reporting company.
4. Additional Helpful Resources.
Even if you do not find any suspicious activity on your initial credit reports, the Federal Trade Commission (FTC) recommends that you check your credit reports periodically. Checking your credit report periodically can help you spot problems and address them quickly.
If you find suspicious activity on your credit reports or have reason to believe your information is being misused, call your local law enforcement agency and file a police report. Be sure to obtain a copy of the police report, as many creditors will want the information it contains to absolve you of the fraudulent debts. You may also file a complaint with the FTC by contacting them on the web at www.ftc.gov/idtheft, by phone at 1-877-IDTHEFT (1-877-438-4338), or by mail at Federal Trade Commission, Consumer Response Center, 600 Pennsylvania Avenue, NW, Washington, DC 20580. Your complaint will be added to the FTC’s Identity Theft Data Clearinghouse, where it will be accessible to law enforcement for their investigations. In addition, you may obtain information from the FTC about fraud alerts and security freezes.